Welcome

2021-04-20T21:38:41+00:00

I started Hooded Horse because I believe in the potential of indie games. The goal of this blog is to share ideas that may be useful to the many indie devs out there trying to navigate the business side of games.First, a word on what this blog is not: broad analysis or introduction to game marketing. For that, there are many good choices, especially the GameDiscoverCo newsletter by Simon Carless. My focus will usually be on topics where I think there is less reliable information out there, including the following: finance, pricing, negotiating with publishers. operations generally, and East Asian markets.I [...]